Cinesa launches Unlimited Card, a film subscription plan in Spain to see premieres “as many times as you want”
Cinesa has launched Unlimited Card, the cinema subscription program, in which customers will be able to see the premieres of films “as many times as they want throughout the year”, with a price from 15.90 euros per month.
The new subscription model will be officially presented next April and will be gradually activated from that month onwards in all the company’s cinemas. Unlimited Card will be available in two formats: Standard and LUXE.
“At Cinesa we are always committed to offering viewers new formulas for cinematographic consumption that adapt to their new needs and that respond to the transformation of a constantly changing sector. With the launch of Unlimited Carddamos, we take another step in our commitment to our customers through an innovative project that will allow unlimited enjoyment of the best premieres and, as always, in the best possible way: on the big screen, with the best image and sound technology and from the comfort of your seat”, explained the Managing Director SE&NE of ODEON Cinemas Group, Ramon Biarnés.
Seven rooms in Catalonia
CINESA is the leading film exhibition company in Spain, thanks to the 11 million viewers who every year visit one of the almost 450 rooms, spread over the 37 cinemas that it has in the best locations of the main Spanish cities. The 14 cinemas in Madrid and 7 in Barcelona stand out. In Catalonia it has rooms in Diagonal Mar, La Maquinista, Barnasud, La Farga, Parc Vallès (Terrassa), Som Multiespai and Mataró Parc.